01 March 2017
An introduction to using Facebook Pages for your glazing business
One question we often get from glazing businesses is 'how can we improve our image and appear more professional?' A great way to raise the bar when it comes to image and presentation is by establishing a strong social media presence. Consumers often verify a company's legitimacy by checking both their website and social media to get a feel for what kind of business they are.
We've put together a short 'tips for glaziers' guide on how to:
- Create a new Facebook page from scratch
- Use the different post types available to get the most out of your Facebook presence
- Use Facebook Messenger as a business tool and communication platform for current and future customers
We've also included links to helpful articles and recommended free resources to help up your Facebook game.
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27 August 2021
USA Is your pricing strategy costing you money?
Getting your pricing right can be complicated. Customers are price sensitive and everyone is looking for a good deal. Finding that sweet spot where you are consistently winning jobs while ensuring that you’re making a decent margin can be like walking a tight rope.
15 July 2021
Is now the right time for glass software?
All industries have had to confront the uncertainty of a global pandemic and plan accordingly to get through this challenging time. Most businesses have had to review their processes and look at how they can be as efficient as possible. We've helped many glass companies get more out of the resources they have as well as give them the tools they need to be more successful. We’ll look at some of the most important factors involved in choosing the right glass software for your business.
19 March 2021
Creating an 'About Us' web page for your glazing business
Having an About Us page is an easy way to build trust in your glazing business and establish credibility with your website visitors — provided you do it right. Generally, consumers visit an About Us page on a company website to verify the legitimacy of the business so make sure you give them what they're looking for. We've listed a few features below that will make your About Us page become a useful resource for visitors to your glazing website.